Sales Representative Resume Example

Also called Sales Rep, Outside Sales Representative, Territory Sales Representative.

Sales managers read a resume the way they read a pipeline report: quota, attainment, rank. Put your numbers where they cannot be missed and say what you sold and to whom.

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Opens in the builder with this text in place, ready for you to replace with your own.

What this example does well

  • Quota, attainment and rank appear in the summary and the first bullet.
  • New accounts and account growth are counted separately, showing both hunting and farming.
  • The CRM habit is mentioned, which sales managers appreciate more than they admit.

Updated

Tyler Anderson

Outside Sales Representative

Summary

Sales representative with six years of experience selling building products to contractors and dealers. Reached 118% of a $3.2 million quota last year, ranking second of 24 reps nationally. Opens new accounts by showing up on job sites and keeps them with fast answers.

Experience

Outside Sales Representative, Volunteer Building Supply

Feb 2021 – Present · Nashville, Tennessee

  • Reached 118% of a $3.2 million quota in 2025, second of 24 reps nationally.
  • Opened 41 new contractor accounts in two years by visiting job sites and running lunch-and-learn sessions.
  • Grew the largest account in the territory from $180,000 to $520,000 a year by adding two product lines.
  • Keep every account and visit in Salesforce, with next steps logged within a day.

Inside Sales Representative, Cumberland Industrial Supply

Jan 2019 – Jan 2021 · Franklin, Tennessee

  • Made 60 calls a day to existing and lapsed customers, reaching 108% of quota both years.
  • Won back 35 lapsed accounts with a targeted reorder campaign.
  • Quoted and processed orders for about 150 customers.

Education

BBA Marketing, Middle Tennessee State University

2014 – 2018 · Murfreesboro, Tennessee

Skills

  • Territory management
  • Prospecting
  • Account growth
  • Negotiation
  • Salesforce
  • Product demonstrations
  • Quoting and pricing
  • Relationship building
An example: Tyler Anderson is not a real person, and the details show the kind of thing to write rather than a real career. Shown in the Tabloid template. Words that postings for this job often use are marked in yellow.

How do you write a summary for a sales representative resume?

Two to four lines at the top that say what you do, for how long, and what you are best at. Here is one for each stage of a career.

  • Entry level

    Competitive and outgoing retail sales associate ready for a first sales representative role. Was the top seller in a 20-person electronics store for five months of the last year and earned the most warranty add-ons. Comfortable on the phone and quick to learn a product.

  • Experienced

    Sales representative with four years of experience in business-to-business sales. Consistently above quota, opens new accounts, grows existing ones and keeps the pipeline accurate in the CRM.

  • Senior

    Regional sales manager with twelve years of experience. Leads a team of eight representatives who together beat a $25 million target for three years running, and personally manages the region's five largest accounts.

How to write a resume summary, with more examples

What are good bullet points for a sales representative resume?

Each starts with a verb and says what was done. Change the details and numbers to your own; a number you cannot explain in an interview is worse than none.

  1. Reached 115% of annual quota and finished in the top 10% of the sales team.

  2. Opened 30 new accounts in one year through cold calls, visits and referrals.

  3. Grew revenue from existing customers by 25% by introducing related products.

  4. Managed a territory of 120 accounts across four counties.

  5. Gave product demonstrations and ran training for customers' staff.

  6. Negotiated pricing and terms within margin guidelines.

  7. Kept an accurate pipeline in Salesforce and forecast within 5% each quarter.

  8. Won back lapsed customers with a targeted reorder campaign.

  9. Worked with customer service to solve delivery and billing problems quickly.

  10. Represented the company at trade shows, generating 80 qualified leads.

Which skills should a sales representative put on a resume?

Pick the ones the job posting asks for and that you can back up with an example from your work.

Hard skills

  • Prospecting and lead generation
  • Territory planning
  • Product demonstrations
  • Negotiation and closing
  • CRM (Salesforce, HubSpot)
  • Pipeline forecasting
  • Quoting and pricing
  • Account management

Soft skills

  • Persistence
  • Listening
  • Confidence
  • Self-motivation
  • Relationship building

Which keywords belong on a sales representative resume?

The words recruiters and applicant tracking systems search for.

  • quota
  • accounts
  • Salesforce
  • territory
  • new accounts
  • calls
  • customers
  • orders
  • revenue

Use the ones that are true for you, written the way the posting writes them, and put each where it shows something you did. A list of keywords with nothing behind it helps nobody. To keep them readable by software, choose an ATS-friendly template, and read how applicant tracking systems read a resume.

Which numbers belong on a sales resume?

Quota and attainment for each year, your rank on the team, new accounts opened, revenue grown and deal sizes. If you do not know your quota, give revenue and growth.

Put the best number in your summary. A sales manager should see it without scrolling.

How do you write a sales resume without big numbers?

Use activity and progress: calls a day, meetings booked, conversion rates, awards, promotions. Retail and hospitality sales count too.

Show what you sold, to whom and how. A clear picture of your sales method makes smaller numbers credible.

What do sales and marketing employers look for?

  • These are the fields where numbers are expected. Quota attainment, revenue, growth, cost per lead: pick the ones you can explain in an interview.
  • Say what you sold or promoted and to whom. Selling software to hospitals and selling cars to families are different jobs.
  • Show how you got the result, in a few words. "By rebuilding the email welcome series" makes a number believable.

All sales and marketing resume examples

Questions about a sales representative resume

Should I list sales awards?

Yes, such as President's Club or top performer of the quarter. Put them in the relevant job's bullets.

Is a degree required for sales jobs?

Often not. Results and energy matter more, especially in the first years.

How do I explain a year below quota?

You do not have to list every year. Give totals or the best years, and be ready to explain the rest in an interview.

How long should a sales resume be?

One page.

Make this sales representative resume yours.

Start from the example, swap in your own jobs and numbers, and switch to any template without retyping a word.

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